Toyota Rush 2023: What to Expect from the Latest Model

The impending arrival of the Toyota Rush in India, set for January 2024, is generating immense excitement. Toyota, a name synonymous with automotive excellence, is poised to make its mark in the country’s bustling SUV market. The Toyota Rush, a 7-seater masterpiece, effortlessly marries practicality with a sporty aesthetic. Its capacious interior is designed to cater to families, while its sleek, bold exterior, reminiscent of the iconic Toyota Fortuner, promises to turn heads.

In the fiercely competitive Indian automotive market, the Rush faces rivals like the Maruti Suzuki Ertiga, Kia Carnes, Renault Triber, Mahindra Bolero, and Force Motors Trax Cruiser. With Toyota’s reputation for quality and the Rush’s unique blend of features, it’s poised to be a game-changer, offering consumers a compelling choice for their diverse needs. The countdown has begun, and the Toyota Rush’s arrival is set to redefine SUV expectations in India.

Toyota Rush


Parameter Description
FUEL TYPEPetrol/Diesel

Price & Variants

The Rush comes in a range of variants to suit different preferences. With an expected price range from 10 to 10 lakh rupees, it offers affordability without compromising on quality. The available variants include E, S, G, and V, each catering to various needs and budgets, ensuring there’s a Toyota Rush for everyone.

Color option

Toyota Rush Offers five Color Variant.

  • Silver Mica Metallic
  • Dark Red Mica Metallic
  • Black Metallic
  • White
  • Bronze Mica Metallic


The Toyota Rush impresses with its premium exterior, highlighted by LED fog lamps, turn indicators, roof rails, and Side profile expected R16 alloy wheels, while its substantial 220 mm ground clearance makes it a versatile choice for both urban and off-road adventures. Toyota offers 4439 mm length in this segment when it would be launched in India.


The interior of the Toyota Rush is designed for comfort and practicality. It offers a spacious cabin that ensures a comfortable ride for both driver and passengers. With 214 liters of boot space that can be expanded to 514 liters by folding the rear seats, there’s ample room for luggage and cargo. Rear roof AC vents keep the cabin cool and comfortable for everyone, although there’s no sunroof option for those who prefer an open-air experience. The seats are designed with comfort in mind, making long journeys a breeze for occupants.

  • Infotainment System 7-inch Touchscreen
  • Automatic climate control
  • Push Button Start/Stop Engine
  • Comfortable seat


The Toyota Rush boasts top-notch safety features and earned a five-star rating in the ASEAN NCAP crash test, underlining its commitment to passenger protection on the road.

  • 6 Airbag
  • Anti-lock Braking System with Electronic Brakeforce distribution
  • Vehicle Stability Control
  • Hill Hold Assist
  • Traction Control
  • Electronic Stability Program


The heart of the Toyota Rush lies in its 1.5-liter four-cylinder petrol engine, offering the flexibility of a five-speed manual or a four-speed automatic transmission. This powertrain delivers a confident 102bhp of power and a substantial 134Nm of torque, making for a dependable and responsive driving experience across different terrains and driving conditions.


Toyota Rush stands out as a well-balanced SUV, offering a compelling package for potential buyers. Its eye-catching exterior design, versatile lineup of variants, and spacious interior make it a practical and stylish choice. The robust safety features instill confidence, and the availability of two 1.5-liter engine options caters to various driving preferences. With its adaptable ground clearance, the Rush handles both city streets and off-road trails with ease. Overall, it presents a well-rounded blend of aesthetics, comfort, and performance, positioning itself as a noteworthy contender in the SUV market.

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